Blog

Regret.....

This is just a cut and pasted email from a client I've had in the Aspen area for a couple of years.

Here is the actual response to an email:

Zack,

Sorry I am just getting back to you.  A family member wanted me to use their old guy for lights this year.  It did not go well, and so I will definitely use you next year.  Please contact me in the spring.

Obviously I can't use his name. But this is true. Don't have regret. Make a good choice and hire West Side Lighting for your holiday lighting this year. 

How do we do it?

I'm often asked how we get around your roof to safely clean your gutters and set up your Christmas Lights. I'm not going to give away any trade secrets but it involves ropes and laughs....

A Vacation Before the Madness

I just got back from a very fun vacation to California and Utah. First I hooked up with some old friends in Salt lake City for some paragliding action. Paragliding is just about the funnest, most interesting, and least understood mountain sport. I could go on and on about it but basically it is what often motivates me on those hard days of Christmas Light slinging. After a few good days of flying I pointed my trusty '03 Toyota Tacoma and camper west to the Owens Valley in California. Utah has some great flying but the Owens is the creme de la creme of US distance flying. In Paragliding the scenery is everything and flying along the very spine of the Sierra Nevadas is well.....use your imagination. The second day of flying was the best and I managed to nail one of my best flights ever. In cross country flying we measure our flights in strait line distance between the take off and landing. So no matter how far you zig and zag you only measure that distance. The idea is to see how far you can go. On this day I flew 46 miles. Pretty good for me but when you consider the record in the US is 240 miles it's not that impressive. But I was stoked! Now I'm back home and very motivated for the busy season. My second day back I head a double header of hanging Christmas Lights in the morning and then a gutter cleaning job in the afternoon. Let it begin!!!!!

The Busy Season is Coming......

After a nice little break from Christmas Lights and Gutter Caleaning I know the big push is coming. I'm about to really enter the SEASON. The leaves have fallen and before it starts to snow it will be time to clean those gutters out. It's dirty work but it is very rewarding in some weird way. I like it. After the gutter pulse it's right to Christmas Lights. I've already booked two jobs for the end of the month. It's really nice to hang lights before the snow starts flying that's for sure! Roofs and trees get pretty nasty real quick covered in snow so it's a real asset to bust out some jobs before it comes down. So happy fall everyone and don't be afraid to call, email, text, send smoke signals-whatever for your gutter cleaning and Christmas Light needs.

Aspen Public Radio likes to Party

A few days ago I was involved with an event sponsored by Aspen Public Radio. They do a fundraising event with a barn dance and dinner. They asked me to do the lighting. This involved a large tent, bar, and walkway. It came out great and everyone was pleased. I was happy to do the job and was really happy that they asked me. They had used a large company before and I'm pretty small. I've been getting a lot of word of mouth jobs which is great. I think my reputation as a reliable lighting and gutter cleaning company is growing. Do good work and business will come. Someone told me that. Part of my payment is commercial on the radio. I'm having them air it around Thanksgiving so that it will help my Christmas Light season. We'll see if it works!

Here is a link to the event for next year: http://aspenpublicradio.org/grand-ol-aspen-party#stream/0

A Celebration

I had a cool opportunity to do an event for a friend. She was throwing a memorial party for her mother. The party was to take place outside at night and she wanted some lights to add to the event. We strung some edison lights between some trees and her house. It looked amazing! I received a thank you note from her which reads: "Words could never express my gratitude for making my mother's celebration celebration so special. What a memorable life celebration to share with family and dear friends. It was more then I could have ever imagined it to be. The lights just added to the magic. Thank you so much!" Now that's a good review.....

Time For the Party to End.....

It's starting to get awkward. If you haven't taken down your Christmas Lights it's probably time! Almost all my clients in the Roaring Fork Valley have taken down their lights but I have a few stragglers. Come on Aspen people-gimme that phone call so I can come up and take down your Christmas Lights-it is late February after all. It seems like by this time of year people would be over Christmas lights but several of my customers like their lights so much they have asked me to leave them up until mid-March. I'm just teasing here-if people are that psyched then leave them up! I actually have a job in Aspen this spring for 11 trees. I guess if it makes people happy to see their trees lit up all year I'm happy to do it. Keep lighting up those trees Aspen! Just ignore those redneck jokes about Christmas Lights up in April......

Christmas Lights helping to end violence in Colombia?!

Here is an inspiring true story about how lighting up trees in the jungle-yes christmas lights-helped lead Guerilla fighters away from a violent life. I had the chance to visit Colombia last year. It is an incredible country and may have the nicest people on earth. Unfortunately they are still having major issues with a small part of the population and that is what many people know about the country. I never felt unsafe while traveling there and can't wait to go back.

http://www.ted.com/talks/jose_miguel_sokoloff_how_christmas_lights_helped_guerrillas_put_down_their_guns

Taken from The Ted website:

“In my lifetime, I have never lived one day of peace in my country,” says Jose Miguel Sokoloff. This ad executive from Colombia saw a chance to help guerrilla fighters choose to come home — with smart marketing. He shares how some creative, welcoming messages have helped thousands of guerrillas decide to put down their weapons — and the key insights behind these surprising tactics.